Smart Packaging Solutions by Appetite Creative
Packaging is no longer just about protecting what’s inside the box. In today’s hyper-connected world, [...]
Connected Packaging Brand Protection Against Counterfeits
From luxury handbags to baby formula, the global market is grappling with an alarming surge [...]
Connected Packaging as a Sales Channel | Appetite Creative
For decades, packaging had a clear and limited role: protect the product, inform the shopper, [...]
Post-Purchase Engagement with Connected Packaging
When most brands think about the customer journey, they focus on awareness, consideration, and checkout. [...]
The Psychology of Scanning Packaging: Why Consumers Scan
In today’s fast-paced world, packaging is more than just a protective shell — it’s a [...]
Connected Packaging repeat purchases explained
In today’s crowded FMCG landscape, winning a first purchase is only half the battle. The [...]