spotahome

Facebook engagement

26405.4

Instagram stories reach

383.3

Average Instagram post reach

1961.4

Client

Service

Marketing

timeline

4 months

Project Overview

A whole social media strategy, including original content, interactive polls and engagement with the followers through captions, comments and messages.

the challenge

The challenge was to grow the engagement on Spotahome’s Global and Spanish Facebook accounts, and their Spanish Instagram account. The goal was to maintain their current followers and also gain new ones whilst increasing engagement all around.

the solution

Our solution was to create visually stimulating content paired with engaging captions, together with hashtags. We also created interactive polls to target their audiences. We also integrated blog posts and ran promo ideas such as competitions. We also directly engage with their followers by responding to all messages and comments, using a message template given to us by Spotahome ensuring consistency in the brands messaging.

the results

We’ve built a long lasting relationship with the Spotahome team. Since our management of their social media accounts, which includes the Global and Spanish Facebook accounts and their Spanish Instagram account, we’ve managed to increase their engagement, reach, and followers.