Sustainability, personalisation and smart packaging: Paris Packaging Week 2023 highlights
Jenny Stanley, MD at Appetite Creative, looks back at the recent Paris Packaging Week show. Paris [...]
Guerlain Gamification Leads to Viral Valentine Campaign
Valentine’s day is a special time of year for many people, and it’s no different [...]
Connected Packaging survey 2023 by Appetite Creative
Connected Packaging is getting more and more important. We have created a survey to identify [...]
New French packaging rules threaten food exporters with huge fines
UK's food exporters face heavy fines after France recently introduced a new packaging law. According [...]
Trends in Gamification for the New Year 2023
The popularity of gamification has increased significantly in the last year. Because of the pandemic, [...]
Green Gamification
Governments around the world are currently trying to slow down climate change and protect the [...]