Multinational food packaging and global leading packaging company Tetra Pak, has partnered with leading creative technology studio, Appetite Creative for many years to promote key products via interactive digital advertising and connected packaging.
In this webinar, Juan Camilo Consonni - Marketing Services Director at Tetra Pak for Europe & Central Asia and Susy McKinley - Marketing Manager at Tetra Pak for Mid Europe will join Jenny Stanley, MD at Appetite Creative to discuss how their working relationship has evolved over the years, and the value and benefits Tetra Pak gains from connected packaging. Juan and Susy are two absolute experts in the industry and will share exclusive & personal marketing insights from within the packaging industry.
Thanks to our panellists' knowledge and experience within the industry this webinar will deliver:
#1 Highly valuable insights and case studies on connected packaging
#2 Understanding of why this year is so important over any other so far for connected experiences
#3 Insights how Tetra Pak is using AR
#4 Insights what first-party data Tetra Pak are able to collect and what they are doing with it
#5 Our experts' predictions on the upcoming industry trends
Who should attend? Anyone that works in FMCG or the packaging industry!
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