CONNECTED PACKAGING
The Game-Changing Marketing Tool
“Connected Packaging: The Game-Changing Marketing Tool” by Jenny Stanley is an essential guide for marketers, brand managers, and packaging professionals seeking to revolutionize their consumer engagement strategies. This comprehensive book explores the rapidly evolving world of connected packaging, from its historical roots to cutting-edge applications and future trends.
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what’s inside
Director – Global Strategic Sectors- Domino Printing Sciences
It’s a long overdue and inspiring insight into the key challenges and opportunities available with the evolution in connected packaging.
CEO and Co-founder at Polytag Limited
Jenny is a powerhouse in the world of connected packaging – super knowledgeable, always curious and a keen collaborator. Her energy is infectious and she has regularly brought the industry together to extend the limits of what can be achieved with next generation solutions
Brand Director at Packaging Europe
Today, as almost every human system is transformed by digitization, the proliferation of connected packaging is both essential and inevitable. Jenny’s timely book is a must read.
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