Connected Packaging & Experiences

GAA

The Gaelic Athletic Association is an Irish international sporting and cultural organisation, focused primarily on promoting indigenous Gaelic games and pastimes, which include the traditional Irish sports of hurling, camogie, Gaelic football, Gaelic handball and rounders. To celebrate the hurling contest we created a web app in which users could take a selfie and personalise it. They could then share to their social networks with a pre-populated hashtag for the chance to win two tickets to the final. All stats were collated on our Liquid Dashboard.

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